Sunbeam approached quickclips to produce a series of lifestyle videos in the form of a branded content cooking show. Many people search for recipes online, so these videos were able to deliver value while also generating product and brand awareness.
We created cooking and recipe instructional videos using different appliances, product demo and how-to videos, marketing campaigns and new product launches, as well as events and internal comms videos.
This video content was used at point of sale and online across websites, blogs and social media.
“I’ve enjoyed working with quickclips. It was a collaborative experience from the initial briefing process, through to the shoot and editing. Nothing was too much trouble, and every effort was made to accommodate my needs. Instructional videos were an integral component of our marketing launch plan.”
Nicole Norton, Product Manager – Cooking Sunbeam Corporation, Ltd.